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This was a great looking monthly email newsletter designed by New Zealand based Catch Design for Kiwiproperty.com.

Most of use have seen plenty of real estate emails before, but this is certainly one the better presented examples that I’ve seen. The colors are great and the large font size used for the main titles makes the email very easy to scan.

Asking for your subscriber’s feedback at the bottom of the email is also a great idea, as long as you’re aware of the limitations of form support in email. In this case, it might have been a good idea to link to a web based version of the form if anyone has trouble giving feedback.

Designer:  Hamish Stevenson  |  See the complete design

This has been a heavily requested feature for a while now and it's great to get it out the door. From today, you can easily personalize your subscribe confirmation emails.

If you're using a single opt-in list, you can add your subscriber's first name, last name, full name or email address to their optional confirmation emails.

If you're using a double opt-in list, you can personalize both the initial verification email (where the subscriber needs to click a link) as well as the optional confirmation email.

Verification and especially confirmation emails can be very effective in getting off on the right foot with your new subscribers. Here are a few ideas you can try:

1. Start by welcoming your new subscribers (by name if possible) and encourage them to add your sending email address to their address book. This can dramatically increase the chances of it being delivered and displaying as intended.
2. A great way to encourage new people to join your list is by offering a free white-paper or other resource. By sending a confirmation email, you can qualify their email address and send them the link to their reward from the confirmation email.
3. Develop that relationship a little further. Remind each subscriber why they signed up and let them know they should be looking forward to when they receive your next newsletter.

As usual, you can also provide fallback terms if we don't have your subscriber's name on file.

Everyone at Campaign Monitor was a huge fan of this monthly newsletter sent for the River City Church by Jacksonville based Livingston & Partners.

They seemed to have ticked every box in our recent design guidelines, including:

• Link to a web-based version of the email in the header.
• All important headlines and links are text and not images.
• Alt text used on all images (which makes a better experience in Gmail).
• The most compelling content to encourage an open (the newsletters highlights) are in the top left, great for preview panes.
• They ask their recipients to add their sending email address to their address book to improve the chances of images being displayed and the campaign not being filtered as spam.

The email has even been designed using CSS for layout, which will degrade gracefully in older or more restrictive email environments. Mark Wyner would be so proud ;) Fantastic job and a great poster child for modern email design.

Designer:  Jon Livingston  |  See the complete design