Design and spam test update: Staying above the fold line
Our new design and spam testing tool has proven a huge hit. We've had loads of great suggestions coming through, some of which we'll definitely be entertaining with future updates. One requests that we've heard quite a bit this week is to be able to see where the preview pane ends for those email clients we're not providing preview pane screenshots for.
As we've recommended many times before, it's important to make sure the key content of your email is viewable in the preview pane for each recipient. You want to make sure they see the good stuff without needing to scroll.
We've just pushed a nice update live that displays the "fold line" for every screenshot we produce. Just roll your mouse over any screenshot, and we'll display a big red line indicating where this visible area stops. This makes it a piece of cake to ensure your key content is accessible to all your recipients without the need to scroll. Here's a quick screenshot of the fold line in action.

This update is available in all design and spam tests, even the ones you ran in the first week. We've got some great ideas on how we can improve this even further, especially making it easy to show the screens and spam filter results to your clients.
Posted in: New Features & Updates
Comments for this entry are closed.
Browse the Blog
- Behind the Scenes (28)
- Interviews & Buzz (132)
- New Features & Updates (229)
- Observations & Answers (210)
- Release Notes (1)
- Tips & Resources (478)
Explore the Email Gallery
- All designs
- One column (368)
- Two column (221)
- Three column (33)
- Announcement (126)
- Newsletter (445)
- Invitation (37)
@herron_bird That’s totally awesome - thank you for checking out worldview! :D ^RH
Follow us on TwitterAbout • Our Book • Contact • API • Anti-spam Policy • Terms of Use • Privacy Policy
Proud founders of the Email Standards Project and supporters of the design community.
2 Comments
Gavin
January 9, 2008 5:01am
I know far too many people that have massive vertical space stolen by huge toolbars - that throws off the fold line completely, no?
G
Dave Greiner
January 9, 2008 6:21pm
That’s a good point Gavin, the current fold lines are based on a standards installation, so if someone does add additional plugins, they viewable area will shrink. Of course, many of the email clients we test, including all web-based email clients, don’t allow you to add additional plugins as part of the interface, so the provided fold lines will always be accurate.