Gallery

Chicago Portfolio

By Davida Fernandez

March 13, 2009

3 Comments

Designed by Chicago Portfolio School

This newsletter from the Chicago Portfolio School features an attractive layout along with lots of little details that really marry together to create a fantastic, unified design. Love the branding on a blue marker at the top that is used throughout the email with marker lines separating the items in the right-hand column ending with the cap at the bottom.

But it’s also the attention to detail that really make this one. The desaturation treatment on the photos, the generous leading and kerning on the text to make it extra readable, and the little touches that make us smile: “FORWARD TO YOUR FRIENDS :-)”
and “UNSUBSCRIBE :-(”

Posted in: Two column, Newsletter

Hammerpress

By Mathew Patterson

March 06, 2009

2 Comments

Designed by Matt McNary

Although heavy on the images, for the audience of design and letter press studio Hammerpress it is beautifully executed. The email is actually a lot more sympathetic to the medium than the website, which relies a lot more on text in images.

It’s a sweet, scannable layout with plenty of content that would remain readable even without the supporting images. Who doesn’t love that background though!

Posted in: One column, Newsletter

Owl City Newsletter

By Mathew Patterson

March 05, 2009

1 Comment

Designed by Armistead Booker

From our long term (and talented) customer Armistead Booker comes this fun and appealing newsletter for the band Owl City. It has a really fresh feel, and the core content is all text, enhanced by some imagery.

We particularly liked the big click targets - no miniscule font size and impossible to hit links here. The design is strongly tied to the bands website and merchandise too, without relying completely on images.

Posted in: Two column, Newsletter

Bholu

By Travis Bell

February 23, 2009

1 Comment

Designed by Terry Gillespie

Bholu has created a simple and calming newsletter showcasing their latest range of housewares. Something in particular we like is the use of some more prominent illustrative details which match the branding on their own website perfectly.

Heavy use of images could be an issue as we’ve mentioned many times before due to most clients keeping images disabled by default but we like the design and overall message.

Posted in: One column, Announcement

SalsaInternet

By Travis Bell

February 18, 2009

3 Comments

Designed by Adam DeGiorgio

At first glance this might seem like a regular ol’ newsletter but if you take a closer look (seriously, head in and take a peak) we find the introductory letter from Adam to be fairly unique and personal. It really takes away from corporate newsletter and adds that personal touch.

The overall newsletter is well designed with easy to see call to actions and the nice and bright colors make it a pleasant read.

Adding a permission reminder and unsubscribe link up at the top of the newsletter would be a good addition but it’s an otherwise great newsletter.

Posted in: Two column, Newsletter

Teeluxe

By Davida Fernandez

February 14, 2009

2 Comments

Designed by Craig Rochfort

This understated and elegant design stands quietly behind the products showcased in this newsletter from Teeluxe. The design and layout are great, but don’t compete in any way. This really allows the Tees and Artbooks to take center stage, which is exactly where they should be.

We especially like how the newsletter encourages readers to forward to a friend and how the subscribe and other contact buttons are incorporated into the newsletter.

Posted in: Three column, Newsletter

Thorsten Van Elten

By Mathew Patterson

February 12, 2009

3 Comments

Designed by Jean-Michel Dentand

The bold blacks and reds of this newsletter design from designer Jean-Michel Dentand immediately caught our eye. Each new section pulls you in with engaging imagery, from the fun products (the war bowl is especially interesting) to the photo of Mrs. Doyle. The risk with such a graphic heavy email is image blocking, but even with images off the content holds its own.

We also love the yellow highlighting effect on the links in the content and even though the headings are images (we’d prefer to see them as text) they create a great visual separation of the different sections.

Posted in: One column, Newsletter

Sneaky Sound System

By Mathew Patterson

February 09, 2009

1 Comment

Designed by Dave Glass

This one column newsletter for Sydney 3 piece band Sneaky Sound System is visually quite unusual. Rather than use the full width of the email, the content is in alternating blocks down the page, giving it an almost comic book feel.

It gives a sense of energy and fun, without relying on heavy graphic imagery.  Excellent work from the reliably excellent easytiger.

Posted in: One column, Newsletter

Interaction Newsletter

By Mathew Patterson

February 05, 2009

1 Comment

Designed by School of Visual Arts

The newsletter for the MFA in Interaction Design at the New York School of Visual Arts is a fine example of how a little HTML can make a text based email much more readable and appealing.

Without a single image below the header, it remains very attractive, scannable and useful. If you are in the US, make sure to check out the list of upcoming events where you can catch some very influential speakers on a variety of relevant topics.

Posted in: One column, Newsletter

Dominick’s Italian

By Mathew Patterson

January 30, 2009

8 Comments

Designed by CARSON MEDIA GROUP

This is not only a great looking newsletter, which would stand well even without it’s images, but also a well thought out campaign. Notice the smart use of customer data to create an email especially for people with anniversaries in this month.

This kind of targeted email would be a very cost effective promotion, and help build a relationship with the customers. Now who’s feeling hungry?

Posted in: One column, Invitation