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Fatso.co.nz

July 24, 2007

A very focused announcement from Fatso.co.nz uses a single column to minimise the distractions for the reader.

Great use of the always excellent 'big fat button' method for the call to action - there's no confusion about how to take up the offer. We also like the diagram explaining how it all works in a visual way. Good ways to use one of the advantages of html email over plain text.

Posted in: One column, Announcement

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@Wraggamuffins Yes, as long as the email address stays the same - that’s the identifying data

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