Nyman Ink

This fresh, clean newsletter showcases a lovely use of colour. We especially love how the the two-tone treatment of the logo is echoed in the bolded words in the body of the email. The original graphic also stays within the two-tone colour palette and is relevant to the content of the letter in a playful way.

We just love the content of this newsletter, too. An informal request for knitted squares for a charitable donation is certainly a unique call to action and one we’re not likely to see pop up too often. It’s also refreshing to see obvious links to unsubscribe in both the header and the footer; anyone wanting to unsubscribe won’t have to go searching for the link.

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