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AAF Charlotte is “a consortium of like-minded creative folks that are dedicated to advertising excellence in and around Charlotte”. This newsletter doesn’t have the flashiest design or most unique layout, but what it does have is impact and readability.

The very simple full width header is very recognisable in an inbox, and we always love a clear and obvious unsubscribe link which shows confidence in your content to maintain interest. It may not be deliberate, but the top image of the curled iron seems to tie very nicely into the brackets surrounding the titles. That gives a real cohesion to the whole page.