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Haystack

By Blake Haswell

November 05, 2009

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Designed by 37signals

Haystack, the new service for sourcing web designers, has launched on the scene thanks to the ever-innovative folks at 37signals. In step with their release, they’ve delivered a newsletter that accentuates why 37signals is such a loved brand - not only does it make a clear case as to why you should be using their products, but keeps the message fun and undeniably, tickles your curiosity to know more.

We really like the simple design with a prominent call to action and clear structure. The dark background on the footer is a nice way to mark it as a separate section, and we also like the (now customary) large product icons. Overall, 37signals’ newsletters, like their web applications, look modern and fresh, yet perpetually consistent from one release to the next.

Posted in: Two column, Announcement

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