Rework

By Ros Hodgekiss

March 10, 2010

5 Comments

Designed by 37signals

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Although featured in this gallery before, it seems timely that we should mention 37signals’ work on the eve of their book release. In this newsletter showcasing ‘Rework’, their latest missal on business development, 37signals cuts to the chase, devoting the upper portion of the email to a standout image of the book cover, a paragraph outlining the book, then what is a pleasingly assertive, but non-aggressive, call to action.

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5 Comments

  1. Dean
    March 10, 2010 10:59pm

    “missal” - is that some weird Australian word? Saying that, the whole post needs a bit of proof reading, beautifully.

  2. Michael Guppy
    March 11, 2010 3:58pm

    From Wikipedia :

    A missal is a liturgical book containing all instructions and texts necessary for the celebration of Mass throughout the year.


    I for one am looking forward to Father Fried speaking at mass.

  3. Jason
    March 12, 2010 1:07am

    i don’t think it’s that special.
    »for its tasteful use of type and layout«? erm whatever, looks like someone did this in microsoft word.

  4. Towelie
    March 12, 2010 8:12am

    Constructive Dean, very constructive. From the leading paragraph on your lovely stock photo filled site :

    “Make your information available 24/7 together with providing easy methods fo contacting you.”

  5. Min Kim
    March 24, 2010 4:23am

    Yeah 37Signals is great and the book Re-Work is awesome, but I don’t know about their newsletter.

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