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The pleasant, but unorthodox colour scheme in this campaign by Wet Dog Creative immediately captured my attention. The light, natural turquoise is not the color you would oridinarily associate with most farms, but it works a charm for Limes Farm.

The strong branding, and the design of the email itself makes it great to look at and read. There’s plenty of information and many design elements scattered throughout, with my favorite being either the grass motif content dividers, or the cute, subtle farm icons in the background of the header.