Cravatta Pelliano

This past holiday season gave us plenty of creative and fun campaigns, but this one from Cravatta Pelliano premiered quite strongly. Like the very unique piece of attire its presenting, this campaigns strives to stand out from the crowd with its dashing design elements and layout.

Check out the playful, faux knitting for the header, the blue background that surrounds the content like a tailored jacket, or the detailed images pleasantly placed among the content areas. How about that very fitting and memorable, unsubscribe message at the top? All of these pieces work together in a gestalt fashion, or as as a Cravatta Pelliano might put it, the pieces complete the “whole ensemble”.

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3 Comments

  1. It’s visually-striking and creates anticipation as the user scrolls down.

  2. How did they do background images with text over it? Is it just that it will degrade gracefully?

  3. Pingback on “[...] Bildergalerie etwas erweitert. So hat Alex Rabe, der Entwickler der NextGEN-Galerie, ein skcihces Flash-AddOn in seine geniale Galerie eingearbeitet. ...”

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@iamtyce Not at present, I’m sorry to say - however you could potentially rig up a custom subscriber confirm page :) ^RH

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