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James Vincent McMorrow
Published March 14, 2010 – Designed by Life Forms Design
Lovely and understated, this design by John Ryan of Life Forms Design intelligently layers the content over the image of the CD - a great way to handle the dominating image that could potentially be awkward to place effectively in the design. The details in the border around the content is also lovely. Nice layout, too; pulling out the call to action to the left of the content really makes it accessible and the narrow width and extra space between paragraphs helps keep the smaller type readable. Watch out for that teeny tiny font used in the unsubscribe message though, this could cause potential issues for people with less than stellar vision.Leave a comment › Posted in: One column, Announcement
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Rework
Published March 10, 2010 – Designed by 37signals
Although featured in this gallery before, it seems timely that we should mention 37signals’ work on the eve of their book release. In this newsletter showcasing ‘Rework’, their latest missal on business development, 37signals cuts to the chase, devoting the upper portion of the email to a standout image of the book cover, a paragraph outlining the book, then what is a pleasingly assertive, but non-aggressive, call to action.
Leave a comment › Posted in: One column, Newsletter
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Saelstrom Marketing
Published February 26, 2010 – Designed by Saelstrom Marketing
We present to you a simple and neat newsletter from Saelstrom Marketing. The Canadian web design and search engine marketing company have built a compact newsletter template that is pleasing on the eye, simple to read and fairly light on graphics.
Leave a comment › Posted in: One column, Newsletter
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WoT Nxt ?
Published February 24, 2010 – Designed by Studio Alexander
We enjoyed this design from New Zealand based, Studio Alexander, for not only its clean layout, but its clever presentation of global technology content. Using engaging headings and clear links, the structure allows the reader to fancy their choice tidbit of techy news (much like a printed magazine). Although subtle, this design is very solid and does a great job of reaching its audience with copious amounts of content.
Leave a comment › Posted in: One column, Two column, Newsletter
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Brite Revolution
Published February 22, 2010 – Designed by Cabedge
We’ve featured designs by the folks at Cabedge before and with this campaign for Brite Revolution, they again deliver brilliance. With excellent use of type and a crisp grid layout, one would almost forget this is an email and not a printed piece. Our only suggestion would be to use plain text in place of the important web version link (at the top). Clearly, Brite Revolution is heading for a bright future with Cabedge at the creative helm.
Leave a comment › Posted in: One column, Two column, Newsletter
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Digital Consortium
Published February 17, 2010 – Designed by Digital Consortium
When looking at this campaign the first word that comes to mind is drama. With the primary colors of black, gray and white, those eye-catching splashes of red really jump out and you and make a bold impression. We really loved the clean, easy to scan layout and the great mix of text with large prominent images.
Leave a comment › Posted in: One column, Types, Newsletter
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Smokin Apps
Published February 15, 2010 – Designed by Smokin Apps
This clean and jam-packed email by Smokin Apps has really done a great job of introducing their hottest, top ten mobile applications. Font and color variations, well groomed sections and small images to captivate the eye, results in an easily read and organized piece. We really were drawn to their use of simple line borders and text to represent the button links. When images are tuned off, one can tell the thought the designers took to make sure essential information stayed put.
Leave a comment › Posted in: One column, Newsletter
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1543AD
Published February 10, 2010 – Designed by U4EA Design
From 1543AD comes this excellent newsletter. We really like the use of pink against the dark background to highlight areas of importance, and the background image adds some extra interest in clients that support it. Also we like the grey content boxes which clearly separate the different sections and make it easy to scan.
One issue though is that some of the headings actually use images – we’d recommend using plain text for those headings as you could make the email much more readable when images are disabled without losing much visual impact when images are enabled.
Leave a comment › Posted in: One column, Newsletter
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Creek Ranch
Published February 05, 2010 – Designed by Harkey Design
This elegant email from Harkey Design uses a great mix of clean lines and white space to create a really stunning minimalist design. We love the beautiful mix of Georgia for headings and Lucida Grande for body copy.
Another nice looking section is the light grey box towards the bottom, again using clean lines as well as some contrast to draw attention but still match the minimalist approach used in the rest of the design.
Leave a comment › Posted in: One column, Newsletter
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Te Ara
Published February 04, 2010 – Designed by Te Ara
This campaign from Te Ara is simply a nicely done email design, with good structure and well formatted text. We really like how it features different types of content, with each section presented in a suitable layout.
The main content blocks are separated by subtle horizontal lines. And mosaic-esque borders and darker background colors set the header and footer apart from the rest of the email.
Images are used quite sparingly, in a way that doesn’t depend on them for most of the content or layout to display properly.
Leave a comment › Posted in: One column, Newsletter












