Account registration emails. Order confirmations. Cart abandonment emails. Password resets. We’re all familiar with these emails that enter our inboxes; they’re called ‘transactional’ emails and they're sent by the websites or apps we interact with.
Recently, our customers have been asking for a way to use the same tools they use for marketing campaigns to manage the content of these transactional emails, and today we’re excited to announce our new Transactional Email for Marketers functionality to do just that!