Buffer are one of the biggest success stories in content marketing. They frequently get over 1 million pageviews per month on their blog and their posts are often shared more than 10,000 times across social networks.
Being a social media marketing company experiencing so much success in social media, you’d think that social would be the focus for them. Yet it isn’t, their focus is on growing their email list.
In this post, we show you why Buffer is focusing on growing their email list and breakdown how they manage to add more than 1000 new subscribers to their email list each week.