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Behind the Scenes: How the Campaign Monitor Team Does Lunch

For the last year and a half we’ve been providing free catered lunches for the…

Blog Post

Behind the Scenes: How the Campaign Monitor Team Does Lunch

For the last year and a half we’ve been providing free catered lunches for the…

Blog Post

Scheduled Downtime This Sunday 14th June

Campaign Monitor will be taken offline this Sunday night at 5pm Eastern time for some…

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Time to Add Your Vote for the New Campaign Monitor Shirts

After tons of entries we’ve narrowed down your suggestions to a final list, and now…

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Help Us Create New Campaign Monitor T-Shirts

We need your help to come up with some brand new Campaign Monitor shirt ideas…

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$1 Million in Mark-Up Paid Back to Designers Using Campaign Monitor

This month we’ve hit a very big milestone — $1,000,000 in mark-up profits paid back…

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Scheduled Downtime This Sunday 12th April

Campaign Monitor will be taken offline this Sunday night at 8pm Eastern time for some…

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Giving Back to the Web Community

Check out some of the design events and meetups that Campaign Monitor is providing support…

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Want to Be Part of the Campaign Monitor Team?

We’re looking for a Sydney based designer / support legend to join our team.

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Behind the Scenes Look at Our Recent Web Site Redesign

The talented Jesse Bennett-Chamberlain walks you through the design process and iterations for our recent…

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4 Years of Campaign Monitor

Four years ago this week was the official launch of Campaign Monitor, the email marketing web application aimed specifically at web designers. Today we wanted to look back at the beginnings of Campaign Monitor and some of the highlights of the last 4 years. We also want to give huge thanks to everyone who has used Campaign Monitor, given us suggestions, built extensions and plugins and mentioned us to their friends, clients and colleagues. Campaign Monitor: Origins The need for Campaign Monitor to be built came out of frustration with existing email marketing tools that were restrictive on design, or added ‘branding’ into the footer, or was just painful to use. Originally built as an internal tool for a web design agency, it was soon clear that plenty of other web designers had the same problems. In October of 2004, Campaign Monitor was released to the public. Focusing on the web design market was clearly shown to be the right choice, since we understood the needs of designers and could target features towards them. Soon there were some high profile fans helping to spread the word. Since that time, the Freshview team has grown from 3 people up to 14, and the number of Campaign Monitor customers has skyrocketed into the tens of thousands all over the world. Faster, stronger, better The Campaign Monitor of 2004 was intentionally clean, simple and minimalistic in approach. The simplicity of use has been the most commonly mentioned part of the Campaign Monitor experience for all the customers we’ve talked to, and the team has worked hard to maintain that while adding a host of new features. Some Campaign Monitor statistics The email marketing business is all about numbers: Open rates, clicks, unsubscribes, bounces, replies…here are a few numbers relating to the usage of Campaign Monitor itself. 1 paid email campaign sent October 1st, 2004 1213 paid email campaigns sent yesterday 3780 campaigns sent by just one long time Campaign Monitor user 513 comments on the infamous ‘Outlook 2007’ post (and counting) 1 month to reach our first 100 customers 1 day (typically) to add 100 new customers 98% highest open rate of any campaign to 100 or more people Behind all those fantastically designed email newsletters has been a lot of hard work from our team. We’ve gone back through our archives and calculated some ‘behind the scenes’ numbers to give you an idea what we’ve been up to. 689 bugs squashed 756 updates and improvements pushed live 624 blog posts 1213 staff posts in the forum The future So what’s going to happen over the next four years? We don’t release roadmaps at Freshview, we prefer to maintain our flexibility so we can do what needs doing as it turns up. However, over the next few months we’ve got some big improvements coming (if you were at Web Directions you might have had a sneak peek), so keep reading the blog for the latest news. Happy Birthday, Campaign Monitor!

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Connecting with Campaign Monitor

We’re always looking for new ways to connect with all you guys and girls who use Campaign Monitor – in our business it is easy for us to never hear from you at all, let alone actually meet and connecting with you. Although you have told us we have a great support team, it would be disappointing if the only time we got to connect was when something had gone wrong! So we always keep an eye out for other ways to get your feedback, share ideas and suggestions and just have a bit of fun. Part of that is attending web conferences like Web Directions and Web Visions, excellent environments to catch up in. We’ll be at Web Directions South in Sydney too, definitely come find us if you are attending. Some other options for connecting with us individually or as a company: Visit the Campaign Monitor forums Follow CampaignMonitor on Twitter Read the occasional Freshview blog post to find out about the team Be a fan of Campaign Monitor on Facebook The idea is that the more ways web designers have to interact with us, the more likely we’ll be to understand what you all need from Campaign Monitor and Freshview now and in the future. As an added incentive, we’ll be giving away some cool prizes in the next few months to people using all these different ways of getting in contact, and you’ve got to be in it to win it!

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