No kidding, Mark. Too bad Google didn’t improve GMail’s ability to render HTML emails at the same time.
At least with analytics, you can see over time how many referrals you get from GMail. But that’s where the silver lining ends in this story.
If anyone has any resources on presenting css emails in Gmail/Hotmail I’d love to see them. I’m a complete novice at email newsletters, having only just started to get my head around web css/html.
Liam, we’ve put together an article about the best approach to CSS in email, including a sample template here. Hope that helps.