Building a productive email list is crucial to power successful email marketing campaigns.
But what are the most significant barriers to the success of an email list strategy, and how are SMBs overcoming them?
Campaign Monitor partnered with Ascend2 to field the Email List Strategy Survey and completed interviews with 245 marketing professionals to create a comprehensive guide to email list growth in the new era of email marketing.
In this guide, we’ll reveal how SMB marketers are focusing on building a quality email list that enables them to send powerful email marketing campaigns using personalization and automation to send the right message, to the right person, at the right time.