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Behavioral Marketing 101

We’ll show you what behavioral marketing is and why you should use it.

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3 Things We Learned at Litmus Live That Could Change Your Email Marketing

Here are 3 expert tips we learned at Litmus Live SF 2017 that can change…

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3 Awesome Social Media Management Tools 

Let’s review 3 of the best tools that marketers are using to manage their presence…

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4 Elements of Successful Email Calls to Action

In this post, we’ll explore 4 elements that create successful CTAs.

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3 Lead Generation Tactics to Increase Your Conversion Rates

Here’s how to generate more leads and conversions help for your brand.

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Personalization Isn’t Just ‘Hi [Your Name]’ Anymore

Here’s how you can personalize emails the right way for your brand.

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How to Create an Effective Social Media Strategy

Here are seven steps to help marketers create an effective social media strategy.

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Super Cool Personalized Marketing Campaigns Hand-Picked by Creatives

Check out the personalized marketing campaigns our creative team loved.

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9 Email Marketing Strategies for Driving Event Registrations

Here are 9 outstanding email marketing strategies paired with some favorite examples.

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8 Conversion Rate Optimization Principles That Helped Increase Conversion by 1180%

Learn how Campaign Monitor improved conversions by 1180% and reduced cost per acquisition.

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The Secret to Creating Personalized Content That’s Relevant Not Creepy

Personalize your messages, but make sure what you deliver is relevant, valuable, and far from…

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