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Creating Email-Friendly Retail Coupons for Apple Passbook

Sending simple coupons for Apple Passbook is easier than you think. In this detailed walkthrough,…

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Apple Dominates Email Client Market Share, but Android Gains Ground

This has been the year of the mobile email. With the iPhone now the dominant…

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Tackling Selective Attention in Email Design

Does it seem like your subscribers have one-track minds? This is normal, explains Jakob Nielsen…

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Localizing Your Email Campaigns with Google Translate

Want to send localized email campaigns, but don’t necessarily have the time and resources to…

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Discussion: What’s Your Email Workflow?

Face it – we’re all terrible at managing our personal inboxes. As a result, a…

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Removing the 60 Character Line Limit on Plain-Text Email

If you send plain-text email, or take an interest in the plain-text version of your…

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Outlook 2013 Doesn’t Respect Height in Empty Table Cells

Noticed a little more whitespace in your campaigns when viewing them in Outlook 2013? Then…

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More Than $12 Million Paid to Designers

Last year I was super excited to share that we’d passed the $5 million mark….

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Does the Fold Matter in Email Marketing?

Is the concept of ‘the fold’ just as relevant to email, as it is to…

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Responsive Email Design: Targeting More Than iPhones with Media Queries

Are your existing media queries limiting your newsletter to looking good on the Apple iPhone?…

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What Email Designers Can Learn from the Responsive Web

Email designers tend to think of how their design looks in desktop and webmail email…

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