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Screenshot of the new contains segmenting

Since we launched segmentation back in February, the most requested improvement by far was the ability to create a segment based on a wildcard or “contains” condition.

We’ve been listening. As of today, you can now use the “contains” and “does not contain” clauses in the email address field to narrow your segments for even more targeted emails.

For example, now you can send an email to all your recipient except those at Hotmail or target only those at educational (.edu) addresses.

This blog provides general information and discussion about email marketing and related subjects. The content provided in this blog ("Content”), should not be construed as and is not intended to constitute financial, legal or tax advice. You should seek the advice of professionals prior to acting upon any information contained in the Content. All Content is provided strictly “as is” and we make no warranty or representation of any kind regarding the Content.
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