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It’s a fast-paced, multi-device, multi-screen, mobile world. Today over 53% of emails are opened on a mobile device and that number continues to grow. Mobile can’t be an afterthought; marketers must design email marketing campaigns with mobile customers in mind. Email marketing with responsive design is no longer a nice to have, it’s a must-have.

With the All-New Campaign Monitor, we’ve taken the guesswork out of email design so you can focus on perfecting your message and optimizing your campaign. Every email campaign created with our drag and drop builder is designed to look beautiful in thousands of inboxes, giving you confidence that your emails will deliver the right message to your customers’ device screens.

Let’s take a look at how to create a responsive email with the All-New Campaign Monitor:

Start your email marketing campaign by selecting a responsive email template from the template library in your account.

Campaign Monitor email templates

 

Add campaign content, including hero images, customized call to action buttons, and personalized offers using the drag-and-drop email builder.

Ringly Email Design

 

Preview your email on mobile right from within the email builder.

Preview Ringly Email Design Preview

When you’re designing an email on your desktop, keep in mind how the content size and layout may change when viewed on a mobile device. You may notice that content elements that are ordered left to right in the desktop version will stack top to bottom on some mobile clients.

 

 Preview Ringly Email Design

 

To see how your content will look on different email clients, it’s always a good idea to run a Design and Spam Test.

Design and Spam test

Learn more about optimizing your email subject line and preheader in our guide to Email Marketing in the Mobile Era.

We hope you like what you’ve seen in the All-New Campaign Monitor. If you haven’t had a chance to see the new features in action, log in and see what they can do. If you’re not a Campaign Monitor customer, you can create a free account in a snap.

This blog provides general information and discussion about email marketing and related subjects. The content provided in this blog ("Content”), should not be construed as and is not intended to constitute financial, legal or tax advice. You should seek the advice of professionals prior to acting upon any information contained in the Content. All Content is provided strictly “as is” and we make no warranty or representation of any kind regarding the Content.
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