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Update: Removing Test Campaigns from Your Account

If you send lots of test campaigns for your clients (which you should) then you’ll love today’s update. We’ve now made it easy to delete any test campaigns that might be crowding your interface from your account. As we mentioned earlier, we were hesitant to give you guys this functionality because it provided an audit trail against any potential complaints, plus keeping a record of everything is just plain old best practice. We think we’ve found a happy medium with the new approach. You can remove test campaigns from your account, but we’ll keep an archive of everything on the server just in case. If you ever require this data, just let us know and we can chase it up in the archives.

Blog Post

Quick Tip: Track Which Page Your Recipients Subscribe From

If you’ve got a subscribe form on more than one page on your site, Campaign Monitor provides a really simple way of tracking which pages or forms your subscribers are signing up from. Here are the steps: Add a custom field to your subscriber list called “source” (or something similar). Head into Create a subscribe form and make sure you select the new “source” custom field to be included. Save your changes and copy the supplied code for your subscribe form. Add the subscribe code to your site, but change the text for the source field from <input type="text" to <input type="hidden". Place this code on each of the pages on your site, and give the hidden field a value. For example, the front page could use value="frontpage" and the contact page could be value="contactpage". Every time someone completes these subscribe forms, they’ll be added to your list and the hidden form value will passed into the “source” field. This gives you an easy way to find out which pages on your site are converting the most subscribers.

Blog Post

New Feature: Subscribe Confirmation Emails

We’ve finally added support for the middle man between single and double opt-in subscriber lists. Known as ‘confirmed opt-in’, you can now send a confirmation email to any of your new subscribers when they join your list. Doesn’t sound all that exciting does it, but this little email can be a great way to get off on the right foot or encourage more subscribers. Here’s a few ideas you can try: Start by welcoming your new subscribers and encourage them to add your sending email address to their address book. This can dramatically increase the chances of it being delivered and displaying as intended. A great way to encourage new people to join your list is by offering a free white-paper or other resource. By using confirmed opt-in, you can qualify their email address and send them the link to their reward from the confirmation email. Develop that relationship a little further. Remind each subscriber why they signed up and let them know they should be looking forward to when they receive your next newsletter. It’s also a good idea to show each new subcriber how much you respect their privacy by linking to an unsubscribe form where they can remove themselves from the list. You’ll find that hardly any will ever use this option and it builds confidence in how you manage their details.

Blog Post

Optimizing CSS Presentation in HTML Emails

This article is a sequel to one that appeared on A List Apart shortly after…

Blog Post

New Feature: Track Your Subscriber Growth with RSS

You guys have been after this one for a while. Today, we’re wrapped to announce the ability to keep track of your subscriber growth by RSS. To subscribe to any of your lists, head in to Manage Subscribers, select the list you want to keep track of and then copy and paste the feed URL provided at the bottom of the page into your favourite reader. Each subscriber list you create has it’s very own feed. To make sure you’re seeing the latest, we update your stats in real-time whenever you hit refresh in your RSS reader (as long as your reader or aggregator supports this). Now you can stay on top of your list growth without ever needing to open Campaign Monitor. Of course, you could always use our API to get these stats, or even import your latest subscribers into your own software. Enjoy – and please let us know if you think anything could be improved.

Blog Post

API Sample Application in C#

We’ve just added our first sample application showing you how to take advantage of the recently launched API. This Windows application, kindly developed by Jason Hickey, is a good example of how you can use the API to easily add subscribers from your own app. He’s even added a cool feature that allows you to synch your subscriber list with a local Access database. So what are you still reading for? Head over to the API Documentation and check it out. And if .Net isn’t your cup of tea, why not send us a sample application in your language of choice. We know there are a few people out there integrating the API with flash and Ruby on Rails, and I’d personally be pretty keen to see a Dashboard widget in action.

Blog Post

Update: Single-Click Unsubscribe Now Required for All Campaigns

To ensure all your campaigns are CAN-SPAM compliant and follow best practice, a single-click unsubscribe link is now required for any emails sent with Campaign Monitor. Luckily for you, this doesn’t mean any extra work if you’ve been a naughty designer and haven’t been using them. As of today, we automatically insert an unsubscribe link at the bottom of all HTML and text emails automatically. Don’t worry, you still have complete design control over the format of your unsubscribe link if you so desire. As always just use the usual unsubscribe tags ([unsubscribe] or <unsubscribe>your text here</unsubscribe>) and we’ll convert them into personalized unsubscribe links for all recipients.

Blog Post

AOL Delivery Issues

We’re currently experiencing delivery problems to AOL recipients. We’ve been assured by AOL that this is only a temporary problem and will be fixed within the next 24 hours or so. We recommend holding off on sending any campaigns to AOL recipients today. We’ll update this alert as soon as you’re good to go. If you’ve got any questions, please let us know. UPDATE 20/7: We’re still working with AOL to resolve this problem for you guys. In anticipation of this delay, we’ve taken a number of steps to ensure that if they take another 24 hours, we’ve got other options. Right now, we’re sitting tight and waiting for news. If another day passes, we’ll flick the switch on our alternate option and you guys can start sending to your AOL recipients. More news here shortly… UPDATE 21/7: We’re back! You can now send any campaigns to your AOL recipients without fearing any bounces. In fact, this incident has only reinforced our AOL whitelisting status. Thanks so much for your patience. We’ve learnt a lot from this experience and have put a lot of new measures in place to help combat any similar situations in the future. Finally, a big thanks to Robert at AOL for his dedication to getting to the bottom of the problem at their end.

Blog Post

The Campaign Monitor API – Get Your Hands Dirty!

Today, after loads of testing and feedback from some dedicated early adopters, we’re excited to announce the release of the Campaign Monitor API. It’s now all too easy to integrate your Campaign Monitor account into another application. You might want to: Integrate Campaign Monitor with your favorite CRM software, automating the process of adding new customers to your subscriber lists. Drop an opt-in checkbox for any of your lists into an existing form on any web site. Put together a dashboard widget to get real-time updates on how many people have subscribed to your list today. We’ve put together plenty of documentation on each method as well as a quick overview on getting the required details from your own account. We’ll be launching a few more methods real soon, plus a few sample wrappers for different languages. What are you waiting for? Dig in and get your hands dirty, then tell us all about it!

Blog Post

“The Best Email Sending Tool on the Market”

“What continues to impress me about Campaign Monitor is the amount of new features you continue to add. At times I feel you read my mind for something I want, while other times you blow my mind with things I didn’t even know I needed.” “I would say keep up all the hard work, but you guys don’t seem to need any encouragement to strive to make Campaign Monitor the best email sending tool on the market. OK, it would just be rude if I didn’t say anything. You guys rock, keep up all the hard work!” David Ditges, Thrive Africa

Blog Post

Our Position on Permission

What’s OK, what’s not OK and what’s just plain illegal? As web designers, we often face this dilemma. Your client approaches you about designing their next email newsletter and sends you their list of 2,000 email addresses, explaining: “We got this list from a partner of ours but it’s 100% opt-in and we’re in the same industry.” You design the newsletter, import the list and send away. But guess what, you just breached our Terms of Use and probably just broke the law. We all hate spammers, and the last thing you want to do is become one. Permission doesn’t need to be a gray area, so weíve put together a checklist you can go through each time you import subscribers into your account. As part of our terms, make sure you’ve got the following covered EVERY time you import a list: My list is 100% permission based. Every individual on my list has explicitly asked to receive email from me or I have a proven relationship with the recipient. I did not purchase this list from any source. My list does not contain email address that have been automatically captured or scraped by surfing the Internet or using an email scraping tool. We’ve gone so far as to build this checklist right into the software, so from today youíll need to tick each box every time you import a list into Campaign Monitor. It’s your responsibility to make these points very clear to whoever supplies you with a list. It goes without saying (but Iíll say it anyway) that any violation of these rules will result in the immediate termination of your account. Did I mention we hate spammers? At the end of the day, a smaller permission based list is ALWAYS going to out perform a larger unsolicited list. It’s just common sense.

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