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Addressing Common Email Deliverability Concerns

Understanding the Importance of Email Deliverability Email continues to be a fundamental communication channel for…

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6 Essential Tips for Crafting Compelling Subject Lines

It’s true — marketers don’t think about email open rates as much as they used…

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Accessible Email Design Is for Everyone

Accessibility has been a hot topic in recent years and is a growing practice, especially…

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Why You Need to A/B Test These 3 Key Elements

A/B testing, otherwise known as split testing, allows marketers to experiment with and assess their…

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The Best Ways for Marketers to Reach U.S. Boomers in 2023

Many marketers have been turning to younger, more tech-friendly generations, like Gen Z and Millenials,…

5 minute read time

Should You Add Virtual Reality to Your Omnichannel Marketing Strategy?

Consumers’ use of augmented reality (AR) and virtual reality (VR) technology is a novel trend…

3 minute read time

What A/B Testing Is & Why Smart Marketers Do It

When marketers have a clear understanding of what their audience wants, an effective campaign will…

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Land in Your Subscriber’s Inbox

When it comes to emails, we spend so much time creating the perfect subject line…

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Campaign Monitor’s Year in Review

2022, another eventful year. We navigated our way through new challenges and new marketing trends…

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Get Holiday Ready: Email Sending Best Practices

Q&A with Deliverability Manager John Peters With the holiday season just around the corner, and…

6 minute read time

5 SMS Marketing Examples Your Audience Actually Wants to Receive

SMS is an essential marketing channel for all kinds of businesses. But, it can be…

6 minute read time

What Makes NYT’s “The Morning” Newsletter One of the Most Popular in the World

Let’s break down the secrets to success behind The New York Times’ The Morning, and…

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Marketing to Gen Z: How to Reach a New Generation of Consumers

This report examines new data around Gen Z’s motivations, behaviors, and preferences.

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Custom Signup Form Builder

Design your own email signup form with our free signup form builder and start collecting addresses today.

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Email Marketing Benchmarks for 2022: By Industry and Day

Learn how your emails are performing relative to others in your industry, and what you can do to improve those metrics.

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Get Your Email Score

Wonder how your metrics stack up to your competitors? We analyzed millions of emails so you can find out. Get your personalized email score.

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List Growth Tactics Course

Learn how to grow your email list in a healthy, sustainable way with our free list-growth tactics course.

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