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HTML vs. Plain Text Emails: Everything You Need to Know

HTML vs. plain text emails – which is better? Learn more about these two types…

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What is Marketing Automation

If you’re looking for a way to boost your marketing efforts and reach a bigger…

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Optimizing for Gmail: Annotate Your Promotion Email

Google’s new email annotation feature is a great way to make your emails shine.

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16 Tools to Help You Capture More Email Addresses on Your Website

Building your email list should be a top priority. These tools make it happen.

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This Is the Effect Engaging Visuals Have on Your Email Conversion Rates

Boost conversion rates with effective imagery in this guest post from Heroic Search

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Increasing the Domain Authority on Your B2C Website

Not sure how to increase your domain authority? Here’s everything you need to know.

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The Surprising Data about How Often to Send Promotional Emails

In this post, we reveal some surprising data about how often you should send promotional…

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Call for an End to ‘Click Here’ Links in Email

The phrase, ‘click here’ in link text is as commonplace in web and email copy…

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Email Deliverability: What It Is and Why It Matters

Do you know how deliverability applies to you and your email marketing strategy?

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What Kind of Email Content Gets the Most Clicks?

Are you sending out newsletters, but are unsure what kind of content you should feature…

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Growth Hacking vs. Digital Marketing: 5 Things to Know

Finding the differences between growth hackers and digital marketers is difficult. Discover the vast differences…

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