How to use a welcome email to engage your subscribers from the start

In this post, we’ll give you actionable tips for creating a welcome email that will hook your subscribers from the get-go, and keep them coming back for more.

Read this post Posted by Kim Stiglitz

How to drive more revenue from transactional emails

Your customers get transactional emails every day. They receive them after signing up for services, filling an online shopping cart, and joining an email list.

In this post, we share 5 best practices for your transactional emails to get more opens, clicks, and revenue for your business.

Read this post Posted by Kim Stiglitz

Improve your email click-through rate using these 5 types of social proof

In this post, we’ll discuss what social proof is and give you examples of 5 different types of social proof you can use to increase your email click-through rate and drive sales.

Read this post Posted by Aaron Beashel - 2 Comments

How to write better preheader text in your next email marketing campaign

In this post, we’ll explain what preheader text is, why you should use it and how to write effective preheader text to help your email marketing campaigns get opened and acted upon.

Read this post Posted by Kim Stiglitz - 7 Comments

How to go from zero to hero with email automation

In this post, we’ll explain different types of automated emails and help take you from email automation zero to hero.

Read this post Posted by Kim Stiglitz - 2 Comments

How to use UTM codes to track the success of your email marketing

How do you track the success of your email marketing efforts?

While measuring open and click-through rates are a great start, it’s useful to understand what people do on your website after they click-through from your campaigns.

In this post, you’ll learn what UTM codes are, how you can add them to your email campaigns, and the kind of reporting you can access once they’re enabled.

Read this post Posted by Kim Stiglitz - 9 Comments

4 ways to use data to enhance the effectiveness of your email marketing

In this post, we’ll explore the types of data you can use in your email marketing to make it more effective.

Read this post Posted by Andrew King - 6 Comments

6 Simple Email Marketing Metrics You Can Use to Get Better Results

In this post, we discuss six simple email marketing metrics to keep an eye on and how you can use them to improve your email campaigns.

Read this post Posted by Kim Stiglitz - 4 Comments

7 Essential Tips to Creating Mobile Friendly Emails

If your emails aren’t mobile-friendly, you could be missing out on the opportunity to engage your subscribers and drive results. In this post, we share seven essential tips to creating mobile-friendly email campaigns.

Read this post Posted by Kim Stiglitz - 7 Comments

5 Email Tests You Need to Run Right Now for Better Results

As a modern marketer, there are a million demands on your time and testing your email marketing campaigns may often end up relegated to the bottom of your list. But testing doesn’t have to be time-consuming and the opportunities you can uncover to improve and optimize your results can be priceless.

Read this post Posted by Kim Stiglitz - 5 Comments
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