"Best Practices For Bulletproof E-Mail Delivery" @ Smashing Magazine

This article is well worth a read (and features Campaign Monitor).

Mathew Mathew, 9 years ago

It is a solid read,  and I agree except for 

# Use CSS sparingly.
In most cases it is better to use inline CSS-styling in HTML instead of referring to CSS-file in HTML. However, referring to external CSS-files is better than sending them with newsletter.

External css files are  stripped out by several big email clients.


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Stig Stig, 9 years ago

True, but they didn't really recommend external css files (meaning files linked in from a url).
They recommended inline css, but said external css files were better than attached css files.

That's how I interpreted it, at least.

I'm not sure how well supported external nor attached css files are by email clients, but I think we can agree that a newsletter should be "self contained" as far as markup and css goes.


The Campaign Monitor Blog – HTML email smarts to go with your good looks.
Mathew Mathew, 9 years ago

Could be a poorly worded phrase certainly. For information on support for linked styles see our chart.


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