Hi, I was looking for tips and suggestions on how to get a client database in good shape for an e-mail list.
The clients are currently contacted via personal e-mail and phone.
I saw the Tips comment on building a list with an opt in e-mail, but this is not feasable for the client.
They want to send a PR release to their current clients, so my question is how can I safely e-mail their current clients with an announcement (of course the announcement will have an opt-out link?)
If they are current and active clients, then that would count as permission for Campaign Monitor's purposes. Check out http://www.campaignmonitor.com/resources/entry/558/about-permission/