Capture the reason for the Unsubscribe


This has probably been asked 100 x before but I can't find an existing post about this...

Is there a way of allowing the Unsubscriber to provide a reason why they have unsubscribed?

This would require a memo field to be included within the Unsubscribe page


roshodgekiss roshodgekiss, 6 years ago

Hi vaughanr, welcome to the forums! The best way to do this is to add a mini-survey to a custom unsubscribe confirmation page (hosted by you). Services like Wufoo make it really easy to do this.

Get in touch with us on Twitter:
We're also on Facebook:
vaughanr, 6 years ago

Thanks Ros,
Does the redirect to our custom unsubscribe confirmation page provide the clients email so we can capture this in the mini survey form?

Diana Diana, 6 years ago

It doesn't automatically, but you can include the [email]tag in your redirect link to pass through the email address. Something like[email]as your unsubscribe redirect would automatically have the email address passed through.

D. Potter
Campaign Monitor

Join 200,000 companies around the world that use Campaign Monitor to run email marketing campaigns that deliver results for their business.

Get started for free