Spam & Design Filter

I just ran a spam filter & design test and it came back saying, among others, that the Gmail spam filter passed. however where I tested it on a number of gmail accounts, my newsletter went straight into the spam folder!

How to I go about rectifying this?!

roshodgekiss roshodgekiss, 5 years ago

Hi Nialln, welcome to the forums! It's hard to say what happened without seeing your code (which you're welcome to post here), however I can suggest a few tips:

- Double-check that you haven't included potentially spammy words (eg. 'win', 'lottery' and even 'click here')
- Make sure that your email isn't all images and contains some text

The Gmail spam filter in the design and spam test isn't always indicative of real-world conditions, such as personal preferences within your Gmail account. By all means test out on a few accounts if possible and feel free to post your campaign here - we'd be happy to make suggestions.


Get in touch with us on Twitter: http://twitter.com/campaignmonitor
We're also on Facebook: http://facebook.com/campaignmonitor

200,000 companies around the world can't be wrong.

From Australia to Zimbabwe, and everywhere in between, companies count on 
Campaign Monitor for email campaigns that drive real business results.

Get started for free
1-888-533-8098