Personalised image in Pizza Express birthday email - how is it done?

A client of mine sent me this email. His name is personalised in dough!

The source code reveals (obviously) this is done as an image element, the image source being … 597000.JPG

My question is how on earth do they create this personalised image for every person in their database - which must run into tens of thousands?

roshodgekiss roshodgekiss, 5 years ago

Hey there Julian, the good news is that it's actually pretty simple using Daisy. With a bit of Photoshop know how, you can use their API's browser interface to dynamically generate seemingly unlimited images. We hear nothing but good reviews, but let us know how you go :)

Get in touch with us on Twitter:
We're also on Facebook:

See why 200,000 companies worldwide love Campaign Monitor.

From Australia to Zimbabwe, and everywhere in between, companies count on Campaign Monitor for email campaigns that boost the bottom line.

Get started for free