I've had what looks like 100+ subscribers soft bounce for 3 emails in a row. When do soft bounces get converted into a hard bounces?
Hi JohnP, once an email address has soft bounced 3 times without any trackable activity it will automatically be converted to a hard bounce and be removed from your list - here's our help topic on this. We're happy to view your list if you're finding some email addresses to be persistent, so by all means pop us a line with details if you'd like us to take a look. :)
Thanks Ros. For some reason I thought it was twice, which is why I was a bit caught out seeing them there for the 3rd time. I'm sure they'll be gone for the next send...
Awesome, let us know if you see anything unusual, but it's usually 3 strikes and they're out :)