Reporting and analytics - Features

Not just good looks

For every campaign you send we provide a beautiful set of real-time reports allowing you to accurately measure the effectiveness of each campaign you send. Go beyond opens and link clicks and measure your campaign related social activity, sales and ROI.

Warning, reload button can be addictive

The moment your campaign is sent you have access to a range of reports that show you exactly how your subscribers are interacting with it.

See who is opening it, what parts of the campaign they are interested in, who forwarded it on to a friend, unsubscribed, bounced out or even marked it as spam. Sending for clients? Easily give them access to only the reports you send on their behalf.

Quick Tour: Campaign Reports

Every campaign you send lets you zoom from the big picture down to the actions of individual subscribers.

Watch your subscribers in real-time with Worldview

Get to know your subscribers with Worldview

Every time you send a campaign, we'll show you who is opening it, clicking links, forwarding it to their friends, liking it on Facebook or mentioning it on Twitter. Here's the cool part—we'll show you this on a map, in real-time, all wrapped in a gorgeous UI. Watch a demo of Worldview in action.

Worldview also includes a neat breakdown of where all your subscribers are located across the globe. We've also made it easy to share so friends and colleagues can watch the action with you as it happens.

From big picture to close-up

Our reporting makes it easy to zoom right down to the subscriber level and see a timeline of exactly what they did with your email.

Take this a step further and see your lifetime history with that person. Which campaigns did they open, what links were they interested in, how many times have they forwarded my emails?

All this and more is at your fingertips for every subscriber in your account and is updated in real-time.

Read more about our social sharing feature

Social sharing on Twitter and Facebook

Our social sharing feature makes it easy for you to share your campaigns on Twitter and Facebook and then see a great looking report on the results.

Add a Facebook "Like" or Twitter "Tweet" button to your emails or share them straight form your account, then sit back and see not only which subscribers are sharing with their friends, but what they're saying about you.

See which email clients your subscribers are using

Which email clients are they using?

The hardest part about designing emails is making them look great in the dozens of email clients out there. Our email client report makes that a thing of the past by showing exactly which email clients your subscribers are using (see a screenshot of it in action).

When you combine this report with our design and spam testing service, you can generate screenshots of exactly how your design looks in all these email key clients with a single click. Save yourself time and frustration by only focusing on the email clients that matter.

Compare campaigns and spot trends

Statistics like open and click rates are useful for each campaign, but it's when you start comparing results over time the data really shines. By looking at trends, our compare campaigns report makes it easy to see exactly what is and isn't working in the emails you send.

By comparing stats like opens, clicks, bounces, unsubscribes and even spam complaints, you can quickly see what content your subscribers find relevant, and just as importantly, what they don't.