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How Rip Curl Mastered a Global Product Launch with Email Marketing

See how Rip Curl used email marketing to launch their SearchGPS Watch.

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How to Create an Email Newsletter Subscribers Want to Read

Get actionable tips for creating email newsletters that subscribers want to read.

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Email Marketing in the Era of 8-Second Attention Spans

How do you break through the noise and capture the typical adult’s 8 seconds of…

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How the Foo Fighters Drummed Up Sonic Highways with Email Marketing

See how the Foo Fighters used email marketing to rock their Sonic Highways album and…

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4 Epic Days at Dreamforce for Marketers

From kickin’ keynotes to sizzling sessions and the most rockin’ parties, we’ve assembled the best…

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Introducing Campaign Monitor for Salesforce

To have the most effective and personalized email campaigns, you want to leverage the right information about your contacts. For hundreds of thousands of companies around the world, that data lives in Salesforce, the world’s #1 CRM application. So today, we’re excited to launch a brand new version of Campaign Monitor for Salesforce to give anyone using Salesforce a fully integrated email marketing solution, specially designed for them. This integration seamlessly connects Campaign Monitor to Salesforce so professional marketers can use all the tools they know and love from Campaign Monitor with the data from their CRM application to launch more targeted campaigns. Build your email campaigns right inside Salesforce Design custom emails using the drag-and-drop builder and a variety of pre-designed, mobile-friendly email templates to create a completely branded campaign right from within Salesforce. Effortlessly sync your contact and campaign data Built with a powerful, bi-directional sync, you can see all your Campaign Monitor data like what lists a contact is in or how they engage with your email campaigns, right on the Salesforce contact record. You can even manage how you segment and trigger your email campaigns from inside of Salesforce as well. Report on every aspect of your email campaigns With this deep integration, all the detailed reporting from Campaign Monitor is pulled into Salesforce so you can create reports and dashboards. Give visibility to both sales and marketing on how your emails are performing and driving revenue for your business. This integration is now available on the Salesforce AppExchange. Trial it free for 14 days then either stay on the limited features plan, or upgrade for premium features like custom field mapping, and managing multiple Campaign Monitor accounts from one Salesforce instance. To learn more, visit Beaufort 12’s Support Center.

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18 essential marketing terms to know before Dreamforce

Talk like a marketing pro when you attend Dreamforce with these 18 must-know marketing terms.

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How to Get More Action from Your Transactional Emails

In this post, we’ll explain what transactional emails are and how you can get more…

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5 Tips for Improving Your Email Sign up Forms

Get more email subscribers by improving your email sign up forms

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The Surprising Data about How Often to Send Promotional Emails

In this post, we reveal some surprising data about how often you should send promotional…

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How Adidas Pumped Up Their Superstar Campaign with Email Marketing

See how adidas used email marketing to get fans pumped up about their Superstar campaign.

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