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16 Constant Contact Alternatives Worth Your Money (2025 Picks)

Campaign Monitor - May 30, 2025

Disclaimer: The features, pricing, and details mentioned for each product are as of May 2025, and may have changed since then.

According to reviews online, Constant Contact users often struggle with its complex interface and limited automation features. We’ve tested 16 alternatives that offer better value, more intuitive designs, and powerful automation capabilities to help your email marketing truly shine.

Ready? Let’s go.

(TL;DR) Constant Contact alternatives at a glance

What’s “wrong” with Constant Contact?

Constant Contact is undoubtedly a well-established email marketing platform with a long history of serving businesses. Its straightforward approach and template variety have made it a popular choice for many. However, after analyzing hundreds of reviews from G2, Capterra, Trustpilot, SoftwareAdvice, and Gartner, several recurring issues kept surfacing:

• Pricing concerns: Many users find the cost-to-feature ratio disappointing, with higher prices than competitors for similar or fewer capabilities.
• Limited automation capabilities: The platform offers basic automation workflows, but lacks the advanced sequencing and conditional logic found in alternatives.
• Usability challenges: Despite being marketed as user-friendly, many report a steeper learning curve than expected, particularly with template customization.
• Customer support issues: Numerous reviews mention long wait times, difficulty reaching representatives, and a frustrating cancellation process.
• Deliverability problems: Some users report lower-than-expected inbox placement rates, with emails landing in spam folders more frequently than with other providers.

1) Campaign Monitor by Marigold – The #1 Constant Contact alternative in the market right now

4.7/5 (1000+ reviews)

Campaign Monitor by Marigold stands out as the premier alternative to Constant Contact with its intuitive drag-and-drop email builder, prebuilt automated journeys, reliable deliverability, and straightforward yet effective segmentation capabilities.

The platform excels at helping businesses create visually stunning emails without sacrificing deliverability or analytics depth.

Campaign Monitor vs. Constant Contact: Key differences

Key features

• Drag-and-Drop Email Builder: Create visually stunning emails in minutes with an intuitive interface that requires zero coding knowledge.
• AI Writer: Leverage generative AI to brainstorm ideas, optimize CTAs, and personalize copy for specific audiences, helping you overcome writer’s block and boost engagement.
• Prebuilt Automated Journeys: Leverage prebuilt journeys (welcome series, abandoned cart, anniversaries, and events) to save time, boost engagement, and drive conversions.
• Real-Time Analytics – Monitor campaign performance with live dashboards showing opens, clicks, and conversions as they happen, with the non-human click filter that inspects click traffic and – if determined to be of non-human or machine origin – removes it from reporting and engagement data.
• Send Time Optimization – Use machine learning to deliver emails when each individual subscriber is most likely to engage.
• Industry-Leading Deliverability: Ensure your emails reach the inbox with tools like Inbox previews, spam testing, and access to deliverability experts.

Campaign Monitor has a free plan, but pricing starts at $12 USD/month

What else can you do with Campaign Monitor?

Beyond email marketing, Campaign Monitor offers SMS marketing capabilities for customers in the US, Canada, Australia, and UK. For agencies, Campaign Monitor offers a range of features to simplify client management, including client dashboards, multi-account access, and custom user roles.

2) Mailchimp – Good for small businesses and startups

4.4/5 (5000+ reviews)

Mailchimp remains one of the most popular email marketing platforms, particularly for small businesses and startups looking for an affordable entry point with room to grow.

Key features

• Generous Free Plan – Start with up to 1,000 contacts and 10,000 monthly email sends without paying a cent.
• User-Friendly Interface – Navigate an intuitive platform that’s significantly easier to learn than Constant Contact’s dated interface, reducing the time to create effective campaigns.
• Creative Assistant AI – Generate on-brand content and designs using AI tools that help maintain consistency across campaigns.
• Marketing CRM – Organize contacts and track customer journeys with built-in CRM features that provide advanced audience insights.
• Extensive App Marketplace – Connect with over 300 integrations to extend functionality.

Mailchimp has a free plan, but pricing starts at $13/month

Considerations before going with Mailchimp

Some users report that the email builder, while user-friendly, can sometimes be limiting for more complex designs. Additionally, Mailchimp’s automation capabilities, while better than Constant Contact’s, aren’t as robust as some specialized automation platforms like Campaign Monitor.

Read more: 17 Mailchimp Alternatives (Reviewed & Ranked)

3) ActiveCampaign – Decent for sales-focused businesses

4.5/5 (13,000+ reviews)

ActiveCampaign excels as a powerful marketing automation platform with robust CRM capabilities, making it ideal for businesses focused on nurturing leads through the sales funnel.

Key features

• Advanced Automation Builder – Create sophisticated workflows with visual mapping that far surpasses Constant Contact’s basic automation capabilities, allowing for truly personalized customer journeys.
• Predictive Sending – Leverage AI to automatically determine the best time to send emails to each contact based on their past engagement.
• CRM with Sales Automation – Manage your sales pipeline with built-in CRM functionality that integrates seamlessly with email marketing.
• Conversation Intelligence – Record, transcribe, and analyze sales calls to improve team performance and identify opportunities.
• Site Tracking and Event Monitoring – Track visitor behavior on your website and trigger relevant emails based on specific actions, offering much deeper engagement capabilities than Constant Contact.

Pricing starts at $15/month

Considerations before going with ActiveCampaign

ActiveCampaign’s powerful feature set comes with a steeper learning curve that can overwhelm new users with its numerous options and settings. Additionally, the CRM functionality requires a separate add-on purchase beyond the base subscription, which can be restrictive for frequent senders.

Read more: 15+ ActiveCampaign Alternatives That Offer Better Value

4) Brevo – Affordable Constant Contact alternative

4.5/5 (2000+ reviews)

Brevo offers an attractive alternative to Constant Contact with its unique pricing model based on email volume rather than contact list size.

Key features

• Unlimited Contacts – Store as many contacts as you need without affecting your monthly price.
• Integrated SMS Marketing – Send text messages alongside email campaigns from the same platform, providing multi-channel capabilities.
• Transactional Email API – Deliver order confirmations, password resets, and other transactional emails with high deliverability.
• Conversation Inbox – Manage customer conversations across email, SMS, chat, and social media from a unified inbox.
• Landing Page Builder – Create conversion-focused landing pages without additional tools.

Brevo has a free plan, but pricing starts at $9/month

Considerations before going with Brevo

The email builder, while functional, isn’t as polished as some competitors, and some users report a steeper learning curve for the automation features compared to more intuitive platforms.

Read next: We Compared 15+ Brevo Alternatives That Offer Flexible Pricing

5) Klaviyo – Decent for e-commerce businesses

4.6/5 (1000+ reviews)

Klaviyo specializes in e-commerce email marketing with deep integrations and powerful segmentation capabilities that leave Constant Contact far behind for online retailers.

Key features

• E-commerce-Specific Segmentation – Create highly targeted segments based on purchase history, product views, and cart activity.
• Pre-Built Automation Flows – Deploy ready-made sequences for abandoned carts, browse abandonment, and post-purchase follow-ups that generate revenue automatically.
• Predictive Analytics – Leverage AI to calculate customer lifetime value and churn risk, helping prioritize high-value customers—analytics capabilities Constant Contact simply doesn’t offer.
• Product Recommendations – Automatically include personalized product suggestions based on browsing and purchase history.
• Revenue Attribution – Track exactly how much revenue each email and automation flow generates.

Klaviyo has a free plan, but pricing starts at $45/month

Considerations before going with Klaviyo

Klaviyo’s platform is heavily optimized for e-commerce businesses, making it less suitable for service-based companies or B2B organizations. The platform’s reviews and advanced data platform features require add-on purchases beyond the base pricing.

Read more: We Tried 15+ Klaviyo Alternatives That Offer Scalable Pricing Plans

6) SendGrid – Good for developers and technical teams

4/5 (300+ reviews)

SendGrid provides powerful email delivery infrastructure with developer-friendly tools that make it ideal for technical teams looking for more control than Constant Contact offers.

Key features

• Robust API Access – Integrate email functionality directly into your applications with comprehensive API documentation.
• Advanced Deliverability Tools – Monitor and improve inbox placement with dedicated IPs, domain authentication, and deliverability insights that surpass Constant Contact’s basic delivery features.
• Email Testing – Preview how emails render across 30+ email clients and devices before sending.
• Webhook Event Notifications – Receive real-time data on email events like opens, clicks, and bounces directly to your application.
• Subuser Management – Create separate logins with specific permissions for team members or clients.

SendGrid has a free plan, but pricing starts at $19.95/month

Considerations before going with SendGrid

SendGrid has a more technical focus than Constant Contact, which may present a steeper learning curve for marketing teams without development resources. The marketing campaign features, while improving, aren’t as intuitive as some marketing-focused platforms. Users primarily seeking a drag-and-drop experience might find SendGrid’s approach challenging.

Read more: 12+ SendGrid Alternatives That Don’t Require Technical Expertise

7) GetResponse – Creator-focused email marketing platform

4.3/5 (700+ reviews)

GetResponse offers a comprehensive marketing platform that extends well beyond email to include webinars, conversion funnels, and website building—features Constant Contact simply doesn’t match.

Key features

• Conversion Funnels – Create complete marketing funnels from ad to sale with landing pages, forms, emails, and payment processing.
• Webinar Marketing – Host and promote webinars directly within the same platform as your email marketing, offering integrated event capabilities.
• Website Builder – Create responsive websites with AI-driven design suggestions, providing an all-in-one solution.
• Ecommerce Tools – Sell products, accept payments, and track sales with built-in e-commerce functionality.
• AI-Powered Features – Generate email content, subject lines, and designs with AI tools that help create more engaging campaigns than Constant Contact’s template-based approach.

Pricing starts at $19/month

Considerations before going with GetResponse

While GetResponse offers many features beyond email marketing, this can make the platform feel overwhelming for users who just need simple email capabilities. Some users report that the interface, while comprehensive, isn’t as intuitive as more focused email platforms. The webinar features, while convenient, don’t offer the same depth as dedicated webinar platforms.

Read next: We Compared 17 GetResponse Alternatives – Here’s #1

8) ConvertKit – Good for content creators and bloggers

4.4/5 (200+ reviews)

ConvertKit (now Kit) is purpose-built for creators, bloggers, and digital product sellers who need simpler, more effective tools than Constant Contact’s business-focused approach.

Key features

• Creator-Focused Interface – Enjoy a clean, minimalist design that eliminates clutter and complexity, making it easier for non-technical creators to succeed.
• Visual Automation Builder – Create subscriber journeys with an intuitive visual editor that’s more straightforward than Constant Contact’s linear automation tools.
• Built-in Digital Product Sales – Sell digital products, subscriptions, and memberships directly through email without additional platforms.
• Landing Page Templates – Choose from conversion-optimized templates specifically designed for creators to grow their audience.
• Subscriber Monetization – Offer paid newsletters and membership content with integrated payment processing.

ConvertKit has a free plan, but pricing starts at $29/month

Considerations before going with ConvertKit

ConvertKit’s focus on creators means it lacks some of the business-oriented features, such as extensive team collaboration tools or advanced e-commerce capabilities. The email templates, while clean and effective, offer less visual customization than some competitors. Larger businesses with complex needs might find the platform too streamlined.

Read more: 12+ ConvertKit Alternatives That Offer More Business Features

9) AWeber – Good AI-enhanced features

4.2/5 (600+ reviews)

AWeber provides a straightforward email marketing solution with a focus on reliability and ease of use, making it a good Constant Contact alternative for those seeking simplicity.

Key features

• User-Friendly Email Builder – Create professional emails with a drag-and-drop editor that’s more intuitive than Constant Contact’s sometimes clunky interface.
• AI Content Creator – Generate email copy, subject lines, and content ideas with built-in AI tools that help overcome writer’s block.
• Web Push Notifications – Engage subscribers through browser notifications alongside email, providing a multi-channel approach.
• Split Testing – Optimize campaigns by testing different elements with more testing options than Constant Contact’s limited A/B capabilities.
• Extensive Template Library – Choose from over 700 responsive templates across various industries.

Pricing starts at $15/month

Considerations before going with AWeber

While AWeber offers a straightforward experience, some users find it lacks the advanced automation capabilities of newer platforms. The analytics, while adequate, don’t provide the depth of insight available in more sophisticated marketing platforms.

Read more: 15 AWeber Alternatives That are Cost-Effective

10) Omnisend – Decent multi-channel marketing capabilities for ecommerce

4.6/5 (900+ reviews)

Omnisend specializes in integrated multi-channel marketing for online stores, providing capabilities that extend far beyond Constant Contact’s email-centric approach.

Key features

• Channel Integration – Coordinate email, SMS, push notifications, and social media ads from a single platform.
• E-commerce-Specific Workflows – Deploy pre-built automation sequences for cart recovery, browse abandonment, and order follow-ups.
• Product Recommendation Blocks – Automatically include personalized product suggestions based on customer behavior.
• Customer Lifecycle Stages – Target customers based on their relationship stage with automation workflows tailored to new, active, at-risk, or lapsed customers.
• Campaign Booster – Automatically resend campaigns to non-openers with different subject lines to increase engagement.

Pricing starts at $16/month

Considerations before going with Omnisend

Omnisend is heavily optimized for e-commerce, which means service businesses or content creators might not benefit from all the specialized features. The platform works best with online store platforms like Shopify and WooCommerce, so businesses using other systems might face integration challenges. SMS features require additional credits beyond the base subscription.

Read next: We Compared 9 Omnisend Alternatives – Here are Top 3

11) Moosend – E-commerce email marketing platform

4.7/5 (700+ reviews)

Moosend delivers enterprise-level email marketing capabilities at budget-friendly prices, making it an attractive alternative to Constant Contact’s higher-cost structure.

Key features

• Competitive Pricing – Access advanced features at significantly lower price points than Constant Contact, especially for growing contact lists.
• Intuitive Automation Workflow Editor – Build complex customer journeys with a visual editor
• Advanced Personalization – Implement conditional content and dynamic product recommendations that create relevant emails.
• Comprehensive Analytics – Gain insights through detailed reports including heat maps, device analytics, and ROI tracking.
• Landing Page & Form Builder – Create conversion-focused landing pages and forms without additional tools.

Pricing starts at $9/month

Considerations before going with Moosend

While Moosend offers excellent value, some users report occasional platform glitches and a less polished user experience compared to more established providers. The template library, while functional, isn’t as extensive as some competitors. Advanced users might find some specialized features missing compared to higher-priced alternatives.

Read more: 15+ Moosend Alternatives (Ranked & Reviewed)

12) Drip – E-commerce-focused email automation tool

4.4/5 (400+ reviews)

Drip provides sophisticated e-commerce marketing automation that helps online retailers create personalized customer experiences beyond what Constant Contact can offer.

Key features

• Revenue Attribution – Track exactly how much revenue each campaign, automation, and workflow generates
• Behavior-Based Automation – Trigger highly targeted messages based on specific customer actions and purchase behaviors
• Visual Workflow Builder – Design complex customer journeys with an intuitive drag-and-drop interface
• Pre-Built Playbooks – Implement proven marketing strategies with ready-to-use automation templates optimized for e-commerce
• Advanced Segmentation – Create hyper-targeted customer groups based on purchase history, browsing behavior, and engagement patterns

Pricing starts at $39/month

Considerations before going with Drip

The platform is heavily optimized for e-commerce, so service businesses might not benefit from all the specialized features they’re paying for. Some users report a steeper learning curve due to the advanced functionality compared to simpler platforms like Campaign Monitor.

Read more: 11+ Drip Alternatives with Scalable Pricing Models

13) MailerLite – User-friendly email marketing platform 

4.6/5 (1000+ reviews)

MailerLite offers a refreshingly simple yet powerful email marketing solution that’s more intuitive and affordable than Constant Contact, especially for beginners.

Key features

• Clean, Intuitive Interface – Navigate a modern, uncluttered dashboard that’s significantly easier to use than Constant Contact’s dated interface.
• Generous Free Plan – Start with up to 1,000 subscribers and 12,000 monthly emails without paying
• Built-in Website Builder – Create landing pages and complete websites within the same platform.
• Digital Product Sales – Sell ebooks, courses, and other digital products directly through email campaigns
• Interest Groups & Segments – Organize subscribers based on interests and behaviors to achieve targeted messaging.

MailerLite has a free plan, but pricing starts at $10/month

Considerations before going with MailerLite

While MailerLite excels in simplicity, it lacks some of the advanced automation capabilities found in more sophisticated platforms. The approval process for new accounts can sometimes delay getting started, and some users report occasional deliverability issues. The template selection, while high-quality, isn’t as extensive as some competitors.

Read next: 15 MailerLite Alternatives that Offer Extensive Email Library

14) Sendlane – Decent deliverability and tools

4.7/5 (60+ reviews)

Sendlane specializes in high-performance email marketing with a focus on deliverability and conversion optimization for online retailers.

Key features

• Deliverability Optimization – Benefit from proactive monitoring and infrastructure designed to maximize inbox placement.
• Behavior-Based Automation – Create sophisticated workflows triggered by customer actions to drive more conversions.
• Deep Data Integration – Connect customer data from your store, CRM, and other tools to send targeted messages.
• Machine Learning Send Time Optimization – Automatically deliver emails when each subscriber is most likely to engage.
• Revenue Analytics – Track exactly how campaigns impact your bottom line with detailed attribution reporting.

Pricing starts at $100/month

Considerations before going with Sendlane

Sendlane’s has a higher starting price than many competitors, making it less accessible for small businesses or those just starting with email marketing. The platform is heavily optimized for e-commerce, so service businesses might not benefit from all the specialized features. Some users report a steeper learning curve.

15) Benchmark Email – Good for international businesses

4.3/5 (100+ reviews)

Benchmark Email provides a globally-focused email marketing platform with multi-language support and international compliance features that Constant Contact lacks.

Key features

• Multi-Language Interface – Access the platform in 9 different languages, making it more accessible for international teams.
• Global Compliance Tools – Ensure campaigns meet regulations across different countries with built-in compliance features.
• Send-Based Pricing – Pay based on email volume rather than contact count, potentially saving money.
• Inbox Checker – Preview how emails will appear across 15+ email clients and spam filters before sending.
• AI-Powered Design Assistant – Create professional emails quickly with AI-driven design suggestions.

Benchmark Email has a free plan, but pricing starts at $15/month

Considerations before going with Benchmark Email

Some users report that the automation capabilities, while improving, aren’t as sophisticated as specialized automation platforms. The analytics, while sufficient for basic needs, don’t provide the depth of insight available in more advanced marketing platforms.

16) HubSpot – Good for HubSpot CRM users

4.4/5 (12K+ reviews)

HubSpot Email Marketing provides seamless integration with HubSpot’s popular CRM, offering a unified marketing approach that Constant Contact can’t match.

Key features

• CRM Integration – Access customer data directly within the email builder for highly personalized campaigns.
• Free Starter Plan – Send up to 2,000 emails per month with the free HubSpot CRM.
• Smart Content – Display different content to different contacts based on any CRM property.
• Comprehensive Analytics – Track email performance alongside website, social, and sales data for holistic reporting.
• Marketing Automation – Build complex workflows that incorporate email, CRM, and website actions.

HubSpot has a free plan, but pricing starts at $15/month

Considerations before going with HubSpot

HubSpot’s pricing jumps significantly between tiers, making it expensive for growing businesses that need more than the basic features. The platform is designed to work best within the HubSpot ecosystem, so users not committed to the full suite may find better value elsewhere. The email builder, while functional, doesn’t offer as many creative options as some dedicated email marketing platforms.

Read next: We Compared 15 Affordable HubSpot Alternatives – Here’s #1

The Verdict: Which Constant Contact alternative should you choose? (Our top 3 picks)

After thoroughly testing 16 alternatives to Constant Contact, here are our top recommendations based on different business needs:

• Campaign Monitor – The best overall alternative with an intuitive interface, powerful personalization features, and reliable deliverability. Perfect for businesses that want professional-looking emails without the technical headache. The dynamic content blocks and automated customer journeys address Constant Contact’s biggest limitations in personalization and automation.
• MailerLite – Ideal for small businesses and beginners looking for simplicity and value. The generous free plan and clean interface make it easy to get started, while the digital product sales features provide growth opportunities beyond what Constant Contact offers.
• ActiveCampaign – Best for sales-focused businesses that need advanced automation and CRM integration. The sophisticated workflows and predictive sending capabilities far surpass Constant Contact’s basic automation, making it perfect for complex customer journeys and lead nurturing.

The right choice ultimately depends on your specific needs, but these three platforms consistently outperform Constant Contact in user experience, features, and value. By addressing the common pain points of outdated interfaces, limited automation, and escalating costs, these alternatives provide better solutions for modern email marketing challenges.