The Proven Holiday Email Marketing Checklist

A month-by-month guide for busy marketers

The holiday season is one of the busiest times of the year for marketers. From juggling campaign planning to ensuring your messages land in the inbox, there’s a lot to manage.

Whether this is your first holiday season or you’re a seasoned email marketer looking to fine-tune your approach, this guide can help you focus on what matters most: engaging your audience, maximizing results, and ending the year strong.

With this guide, you’ll gain this checklist:

Plan each month with confidence – follow clear, timely steps from early prep to last-minute sends.
Stay organized and stress-free – know exactly what to do and when to do it.
Maximize deliverability and ROI – keep your email list clean and compliant while boosting inbox placement.
Drive more sales with proven tactics – tap into subject line ideas, send-time tips, and engagement plays tailored for the holiday rush.

Get 50% off your first year of our Lite or Essentials annual plans with code HOLIDAY25 (limit 10,000 contacts). Valid through 10/31/2025.

Put your new knowledge to use: sign up and start email marketing with Campaign Monitor.

The 2025 Holiday Email Marketing Checklist to Boost Engagement

Helpful resources for the holiday season and more

Blog Post

Inspirational Black Friday Email Marketing Templates and Examples

Webinar

How to Improve Email Deliverability

Blog Post

75 Holiday Email Subject Lines to Light Up Inboxes This Christmas Season

Get up and running in minutes.