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While you may be tempted to simply add new subscribers to your email list, and not send them anything until your next email goes out, this can be a big mistake and a lost opportunity. Welcome emails get some of the highest rates of engagement of any emails. They offer the perfect chance to strike while the iron is hot to engage new subscribers and convince them to take action.

Every welcome email should have the ten essentials in this infographic.

welcome email essentials

 

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