Check out some of the features of Red Arc’s Email Marketing Connector.
Email Activity Sync
Emails sent from Campaign Monitor are returned to RE NXT in two ways:
Sync constituents to your email marketing platform
The connector allows you to create a parallel pool of constituents in Campaign Monitor kept automatically up to date with RE NXT. This pool is designed so you can include the fields you need so you have all the information needed to create segments and start journeys right inside Campaign Monitor.
Fields to be transferred are defined by yourselves, giving you complete control. Examples include:
Overall filters can also be added if, for example, you have constituents in RE NXT that you never email, so do not want to have these in Campaign Monitor adding to the contact count.
Multi list sync support
Setup multiple Queue exports and connect each of those to different lists in Campaign Monitor.
The multi-list sync allows you to create additional lists for specific purposes e.g. a newsletter or other clearly defined sets of constituents.
Unsubscribes received from Campaign Monitor update communication preferences for the constituent by using either a:
Preferences are updated automatically – no need to manually update supporters who have unsubscribed. Specific codes can be set up for individual email marketing platform lists.
Add new subscribers to RE NXT
To enable flexible acquisition workflows, new subscribers to Campaign Monitor can be synced to RE NXT as new constituents. To control which subscribers are transferred – this can be set up for individual lists in Campaign Monitor.
Basic deduplication is included to determine whether the subscriber already exists in RE NXT.
Easy Setup, supported by our onboarding team
We have a simple Settings Panel, newly redesigned to separate each activity into its own section, making it even easier to set up just the features you need.
But for all its simplicity – this is still not a place you will be opening regularly – once setup the connector is designed to run automatically and transparently in the background leaving you to experience:
Set-Up Guides are here.
For more information, including pricing and customer stories, please visit our website.
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