7 minute read time

5 Customer Retention Emails Every Business Should Send

Existing customers are the lifeblood of your business. These emails show you care.

6 minute read time

Customer Journey Optimization: 4 Ways to Fix Your Landing Page Bounce Rate

Here are four ways to optimize your landing pages and lower your bounce rate.

7 minute read time

Landing in the Inbox vs. Falling in Gmail’s Promotions Tab

It’s time to get on board with Gmail’s Promotions tab. Here’s how to do the…

6 minute read time

The Human Element: Making Automation Seem More Natural

Just because you’ve automated your email doesn’t mean they should feel impersonal.

7 minute read time

The Top 7 Unsubscribe Best Practices for Email Marketers

Follow these unsubscribe best practices to ensure ex-subscribers stay happy customers

6 minute read time

How AI is Changing the Role of the Designer

A lot of talk surrounding AI has been around whether algorithms can shape design.

5 minute read time

Email Roundup: 6 Emails Every Small Business Should Send

We’re back with another email roundup highlighting the best small business emails.

6 minute read time

Best (and Worst) Practices for Your Welcome Emails

Keep these best (and worst) practices in mind when you set up your welcome email.

6 minute read time

What is Lead Nurturing? [Examples and Best Practices]

Create a strong lead nurturing email campaign to build relationships and close sales.

6 minute read time

What is Marketing Automation

If you’re looking for a way to boost your marketing efforts and reach a bigger…

7 minute read time

This Is the Effect Engaging Visuals Have on Your Email Conversion Rates

Boost conversion rates with effective imagery in this guest post from Heroic Search

7 minute read time

Increasing the Domain Authority on Your B2C Website

Not sure how to increase your domain authority? Here’s everything you need to know.

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