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Use the 4 P’s Technique to Write Great Email Copy That Gets Results

Writing great email copy can be challenging. Yet it’s such a critical part of marketing success….

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How to Turn Your Plain-Text Emails into Conversion Machines

We’re pretty big fans of beautiful HTML emails over here at Campaign Monitor. We recently compiled…

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How to Write Email Copy That Sells

So you’ve got a great new product or feature that you’re about to launch. You sit…

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This Little Known Copywriting Formula Will Increase Your Email Click-Through Rate

Is your email click-through rate lower than you’d like? It’s a rhetorical question, of course….

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