6 minute read time

Real-World Examples to Inspire Your Next Email Marketing Campaign 

These real-world email examples look great and perform even better.

6 minute read time

How to Turn Your Plain-Text Emails into Conversion Machines

Plain-text emails may seem far and few in an age of HTML emails, but they…

7 minute read time

Why Interactive Email is Great for Your Marketing

Interactive email is rising in popularity and one way to up your email game.

9 minute read time

The 7 Types of Images That Can Help Improve Your Email Click-Through Rate

Choosing the right email marketing images for your campaign is vital. Here are a few…

9 minute read time

Improve Your Email Click-Through Rate With 5 Types of Social Proof

Social proof marketing can play a major role in getting your readers to make the…

10 minute read time

Increase Your Click-Through Rate Using These 3 Principles of Conversion-Centered Design

Looking to try and increase click-through rates? Check out these tips for email campaign optimization…

7 minute read time

How We Got a 127% Increase in Email Click-Throughs by Redesigning Our Blog Email

We recently redesigned the email we send to blog subscribers, and received a 127% increase…

6 minute read time

Reframing Typography in Email Design

Much of the recent discussion around typography in email has centered on web fonts and…

7 minute read time

How to Write Email Copy That Works (Without Being a Professional Writer)

As a marketer, the email copy you write should work like a machine.

7 minute read time

Email Design Ideas to Revitalize Your Email Newsletter

Breathe life into your campaigns with these modern email design ideas and trends.

7 minute read time

The Anatomy of an Effective Email

Effective email writing has a lot of moving parts to it, and in this guide,…

6 minute read time

Email Usability: The Science of Keeping It Short and Sweet

Your message may only get 51 seconds of fame (if it even gets ‘read’).

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