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The Marketing Funnel is Dead, and That’s Good News for Marketers

The marketing funnel isn’t the standard funnel any longer. It’s changing shape for the modern…

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The Importance of Content, Authenticity, and Credibility

In this post, we’ll explore the importance of content, authenticity, and credibility as it applies…

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5 Advanced Personalization Techniques to Increase Audience Engagement

If you’re looking to boost engagement, you need to know the most effective email personalization…

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10 Travel and Hospitality Marketing Trends You Need to Know

The top 10 trends to boost bookings in 2019 for your travel and hospitality campaign.

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11 Brands Using Email Personalization Like Pros

Want to improve the quality of your emails? Follow these 11 email personalization examples to…

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4 Ways to Use Data to Enhance the Effectiveness of Your Email Marketing

Email analytics can improve your email marketing. Learn how in this data-backed post.

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5 Ways Personalization and Segmentation Are Changing Email Marketing

We’ll look at five ways personalization and segmentation are changing email marketing.

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5 Email Campaigns All eCommerce Companies Should Send

eCommerce companies can get incredible value from email marketing with these emails.

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3 Common Personalization Fails (and How to Fix Them)

Let’s take a look at the top email personalization fails and how to fix them.

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6 Insanely Effective Tactics to Engage Email Subscribers (#5 Is a Must-Do)

In this content-packed post, we’ll share effective tactics you can begin using today in order…

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Increase Subscriber Satisfaction with an Email Preference Center

Learn how to use an email preference center to reduce unsubscribes and increase subscriber satisfaction….

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