3 minute read time

3 Essential Personalization Tactics For Publishers

Deliver relevant, personalized emails at exactly the right moment using these email automation and personalization…

4 minute read time

Evolving Your Email Audience to Combat Unsubscribes

Inspire subscribers to connect with your brand, maximizing lifetime value, and combatting unsubscribes.

5 minute read time

A/B Testing Fundamentals: How to Get Started

Learn what can be A/B tested, what metrics you should measure, and how to use…

5 minute read time

How to Use Personalization in Your Travel and Hospitality Campaigns

We discuss how easy it can be to personalize email messages, and arm you with…

5 minute read time

Why Your Email Address List Needs Quality Over Quantity

We go over why engaged subscribers are better than a lot of subscribers as well…

6 minute read time

4 Things to Consider When Experiencing Email Unsubscribes

Here we present some you can do to make your lists more relevant and deliver…

5 minute read time

How Nonprofits Can Enhance Their Email Marketing with CRM Data

Today, we’re sharing how nonprofits can enhance their email marketing with CRM data.

5 minute read time

How to Convert Visitors into Daily Readers through Personalized Email Campaigns

We’re sharing why you should be customizing your email campaigns, and how you can do…

5 minute read time

A Guide to Making a Targeted Email Campaign

Let’s look at how (and why) to build targeted email campaigns.

5 minute read time

How to Send Email in The Age of The Eight Second Attention Span

We’re sharing how to send successful emails in the age of the eight second attention…

7 minute read time

7 Strategies to Better Engage Community Members With Email Campaigns

We share 7 strategies for community groups, trade associations, and other organizations, to engage their…

5 minute read time

6 Ways To Use Personalization In Your Next Email Campaign

We’re sharing 6 ways to use personalization in your next email campaign.

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