Email improved GlamCorner's bottom line – and that's always in fashion.
GlamCorner, a designer dress rental business, took off after getting a boost from email marketing and automation.
What does email marketing mean to GlamCorner? It’s an opportunity to connect with users on a personal level and deliver curated content that is relevant for them and makes them want to start shopping. GlamCorner is sending beautiful newsletters, special offers, welcome journeys, and more that convert customers and make them loyal shoppers.
GlamCorner has set up a 4-part automated journey for new subscribers. The emails are inspiring, telling new subscribers what other women love about GlamCorner, including how they used the service for weddings and special events. The emails are also instructional and explain the nuts and bolts of how to use GlamCorner’s service.Build an email like this
After customers complete their first rental, GlamCorner triggers a 3-part automated retention journey, prompting customers to invite their friends, explore other designers, and meet their personal stylists.Build an email like this