parkrun is a nonprofit that organizes free, weekly, 5k runs. Campaign Monitor helps them connect with runners and volunteers, plus drive their retail sales to keep the organization moving forward.
parkrun uses Campaign Monitor to send out regular newsletters in a dozen different countries in six different languages that inspire their community of runners to get outside and keep it moving. Read more about how parkrun drives results with email marketing on the blog.
Email is a fantastic way for parkrun to market their retail store which sells parkrun branded gear. Every penny earned from their retail arm goes right back to parkrun, increasing their ability to support local communities.
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parkrun is made possible by the support of partners like Fitbit and Alzheimers Research UK. Their email campaigns recognize these partners and link off to their sponsorship pages.
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