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Do Fewer Links Mean More Clicks?

Does a minimalist aesthetic get the most clicks? Or are more links, in fact, better?

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10 Email Metrics You Need to Impress in 2019

If you want to continually improve upon and learn from your email campaigns, these are…

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How to Use Email Marketing for Lead Nurturing

Discover the steps you can follow to make email marketing for lead nurturing your secret…

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How to Craft Strong Email CTAs that Get Clicked

Learn how to create email CTA’s that will increase your email click-through rates.

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4 Hidden Secrets Behind High-Converting Emails

Learn the elements that make emails convert and how you can add them to your…

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4 Email Marketing Lessons an Eye Tracking Study Can Teach You

Campaign Monitor partnered with LookTracker to go beyond basic click data and conduct eye tracking…

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What Every Retailer Needs to Know about Email Marketing

Learn everything you need to know about effective retail emails. Campaign Monitor shows strategies to…

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75 Calls to Action to Use in Your Email Marketing Campaigns

We’ve curated 75 calls to action, broken out by category, plus five tips to help…

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Email Marketers Behaving Badly – 6 Habits to Kick to the Curb

To help you kick bad marketing habits to the curb, we’ve outlined six behaviors you…

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Call to Action Buttons Just Got Even Better with New Customization Options

We’re excited to announce that we’ve recently added the ability to customize call to action…

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The Anatomy of an Effective Email

In this post, we’ll explain the anatomy of an effective email.

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