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This Is the Effect Engaging Visuals Have on Your Email Conversion Rates

Boost conversion rates with effective imagery in this guest post from Heroic Search

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Newsletters You Should Know: Celebrating Bon Appétit

A good newsletter is hard to beat when it comes to driving traffic to your…

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How to Create Corporate Emails Employees Want to Read

Compelling corporate emails stand at the intersection of marketing and communications best practices. Check out…

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How to Leverage Email Marketing in Your Fundraising Strategy

Email marketing is still the most valuable tool at your disposal. Smarter email strategies can…

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Copywriting Vs. SEO Writing: What’s the Difference?

Copywriting and SEO writing are 2 components that help make for a successful marketing campaign….

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How to Use Last Year’s Data to Win This Year’s Email Marketing Campaign

Last year’s email marketing data is key to this year’s campaign. Find out what to…

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24 of the Best Call-to-Action Examples You Can Click On

A CTA has the ability to make or break your campaign. For inspiration on what…

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Creating Your Own Images: Canva vs. Picmonkey vs. Other Options

Images provide your customers with a unique view into your brand’s tone, values, and holistic…

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The Best Types of Email for Every Type of Subscriber

Your emails need to target all your subscribers, regardless of what point in their customer…

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15 Email List Management Tools to Make Your Life Easier

When email campaigns work, they lead to engaged customers and more sales. Check out these…

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The Email Minute 11: Email Design Trends for 2019

Shane Phair shares email predictions—specifically, email design trends for 2019.

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10 Things You Need to Know about Web Fonts in Email Right Now

We cover 10 things you need to know about web fonts in email to become…

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