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6 Predictions on How the Apple Watch Will Impact Email Marketers—What We Got Right (and Wrong)

Wearable technology made an impact on the future of digital marketing and email marketing. But…

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17 Email Marketing Metrics Every Marketer Needs to Know

When it comes to email marketing, all the information you can get is helpful. Here…

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Evolution of the Digital Marketing Funnel: Past and Present

Adapting to the new digital marketing funnel is simple with these market trends.

What's trending
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3 New Email Marketing Tools to Make Your Campaigns More Engaging

Emails don’t have to be boring bodies of text. With these 3 email marketing tools,…

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How and Why to Re-Engage an Old Email List (Examples Included!)

Downsizing your email list can be scary, but we make that re-engagement email simple.

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Marketing Mistakes: Putting Your Goals First

Your goals should be priority, right? Not always. Learn when to put your goals 2nd.

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5 Customer Retention Emails Every Business Should Send

Existing customers are the lifeblood of your business. These emails show you care.

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Customer Journey Optimization: 4 Ways to Fix Your Landing Page Bounce Rate

Here are four ways to optimize your landing pages and lower your bounce rate.

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Landing in the Inbox vs. Falling in Gmail’s Promotions Tab

It’s time to get on board with Gmail’s Promotions tab. Here’s how to do the…

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The Human Element: Making Automation Seem More Natural

Just because you’ve automated your email doesn’t mean they should feel impersonal.

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The Top 7 Unsubscribe Best Practices for Email Marketers

Follow these unsubscribe best practices to ensure ex-subscribers stay happy customers

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