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How to use UTM codes to track the success of your email marketing

How do you track the success of your email marketing efforts? While measuring open and click-through…

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Reframing Typography in Email Design

Much of the recent discussion around typography in email has centered on web fonts and…

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How We Designed and Coded an Animated Banner Ad with No Images

We were recently given a banner ad spot over on Codepen, a code prototype and…

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The Apple iPhone 6 and Watch: What Email Designers Should Prepare for Next

What’s in store for email designers and our campaigns, following today’s release of the iPhone…

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Is Wearable Technology the Future of Email Marketing?

Could the device on your wrist soon be the first place where you check your…

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5 Steps for Re-engaging Your Subscriber Lists (and Saving Money)

Did you know that 35% of subscribers will likely never engage with your campaigns? Here’s…

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