6 minute read time

Email Usability: The Science of Keeping It Short and Sweet

Your message may only get 51 seconds of fame (if it even gets ‘read’).

8 minute read time

How to Create an Email Newsletter Subscribers Want to Read

Check out these tips for creating great content people will look forward to reading.

8 minute read time

10 Favorite Holiday Email Designs from Our Customers

We’ve collected our 10 favorite holiday emails – all sent by our awesome customers.

5 minute read time

8 Resources For Awesome Icons for Your Email Marketing Campaigns

Coming up with new imagery for every email marketing campaign can be tough.

6 minute read time

A Fresh Look at Fonts in Email Design

We look at interesting font-stacks and examples, plus foreign-language campaigns

4 minute read time

Support for Animated GIFs in HTML Emails

Animated GIFs in email can increase engagement, but they’re tricky.

7 minute read time

How to Structure Your Email Marketing Campaigns for “Scanners”

Do you read every word of an email or do you scan through it? Most…

6 minute read time

How to Customize an Email Template in 7 Simple Steps

These easy steps will help you create a customized email template without any code.

5 minute read time

5 Real Life Uses for Animated GIFs in Your Email Marketing

Why GIFs should be used in your email campaigns & see 5 real-life functional uses…

9 minute read time

Use the Inverted Pyramid Model to Create an Effective Email Newsletter

In this post, we’ll discuss what the inverted pyramid model is and how it can…

8 minute read time

How to Use Videos for Sales Outreach

It’s never been easier for someone with limited experience to create a professional-looking sales video….

4 minute read time

Adding Bulletproof Background Images and Buttons to Your Email Newsletters

Adding an email background image to your email newsletters is a great way to increase…

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