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Content marketing terms

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Content Optimization

Content optimization is the process of making sure content is written in a way that it can reach the largest possible target audience. The process of optimizing content should include making sure associated keywords are present, adding meta and title tags, and relevant links. You should also optimize headlines for increased CTRs and visual images for increased user engagement.

Related terms
Attribution ModelBlogBrandingClick-Through Rate (CTR)Content AdvertisingContent DistributionContent QualityKeywordKPIs (Key Performance Indicators)Meta TagsSEO
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