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Diversity in Marketing – Learn From Marketers in the BIPOC Community

This series focuses on diversity and equity in marketing, as we are committed to amplifying the voices of Black and racially diverse authors. Follow along and check back for other posts in this series.

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AAVE Ain’t For Everybody: The Dangers of Co-opting a Cultural Moment

Is AAVE right for your brand?

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The Only One in the Room: Being a Black Woman in Marketing

Everyone needs someone to show them it’s okay to be authentic in the workplace.

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Appropriation vs. Appreciation

When should brands participate and when should they stay silent?

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Turning an Idea Into a Purposeful Mission

Once you have an idea, it’s time to put it into practice.

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Let’s Call it What it Is: Multicultural Marketing not Diversity, Equity and Inclusion

Guest author Juanita Velez explores the future of multicultural marketing.

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The Very Real Notion of Act-GIF-ism

Guest author Amma Marfo gives her perspective on Act-GIF-ism.

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Cause and Effect: How Inclusive Marketing Starts With One Brave Decision

Connecting stories in marketing to real, diverse life.

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Put Some Color in “The Room Where it Happens”

Diversity, equity, and inclusion are not and should not be matters of convenience.

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Marketing is Color Blind: A Call for Change

Being racially “color blind” isn’t as positive as many thought.

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The Model Minority Myth: Harmful for Society, Harmful for the Workplace

Asian Americans face microaggressions for being a “Model Minority.”

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How Mindful Moments in Marketing Can Inspire Change

Discover how mindfulness can affect our day-to-day interactions.

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Cultural Appropriation, Stereotyping, and Racism in Digital Advertising

It’s not always overt, in your face, or purposeful—but sometimes, it is.

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